THE CHALLENGE: Circumstances had pushed the Humane Society to launch the initial phase of a capital campaign without yet developing the overall plan. Clarifying goals was necessary to define the road map leading to a successful conclusion. Stephanie Ladeira, Vice President for Development, talks about the firm’s work with Humane Society Silicon Valley: “Susan Carsen brings exceptional skills and leadership in fundraising, for boards, organizational executive leadership and staff. As passionate as she is knowledgeable, Susan was instrumental in devising and driving strategies to help Humane Society Silicon Valley complete its $25 million campaign.”